Category: Tech Tips + Tricks

A Use Case for Proper Mobile Apps Development

Nowadays, people are spending more time on their smartphones and mobile devices. If you are a startup or an established business, creating a great mobile application is a method to increase your visibility and put you in front of the competition. You can hire dedicated developer or one of the top app development companies to help you ...

Creating User Journey for Apps Development

A user journey is a timeline of user actions that describes the relationship between your brand and its customers. It’s a visualization all of a user’s interactions with your product, from their point of view. A user journey mapping is a visual representation of the “story” from a customer’s perspective. User journey mapping creates a timeline of all touch ...

How to Create User Persona for Digital Product?

A user persona is a representation of your target user. At the most basic level, personas allow you to personalize or target your marketing for different segments of your audience. Personas provide you with insight into how to make offerings and marketing messaging relevant and successful as a result. Personas allow you to map out and create ...

The Fundamentals of UX and UI Design

Many people have heard the term “User Experience and User Interface ” but not everyone knows what this means. UX Design refers to the term User Experience Design, while UI Design stands for User Interface Design. Both elements are crucial to a product and work closely together. But despite their professional relationship, the roles themselves are quite different, ...